Unilever outlines a three-pronged plan to capture market share in the growing ice cream segment

Growing at a compound annual rate of 2.6% between 2019 and 2021 and capturing nearly 20% of the ice cream market share in the period “Despite the ravages of COVID,” Unilever’s €7 billion ice cream business already has a huge lead over its nearest competitor, which has 10% market share, Matt Close, head of Unilever’s … Read more